Umbro - Speciali Boot

Brief
Create film content to help celebrate the launch of the new Speciali boot, filming a mixture of Umbro players, competition winners and youth teams across the UK, France and Germany.
Idea
To document the subjects in a simple lofi way to match the style of the existing campaign. The films were shown on umbro.com to extend the Speciali coverage beyond hoardings, press ads and billboards.
Client
Umbro
Medium
Online TV.
Exposure
Online TV.
Director
Point Blank.