MTV Studios Rebrand
- Brief
- To rebrand and update the image of MTV Studios showing the different aspects to the facility.
- Idea
- Taking inspiration from the locations of the studios, Leicester Square and Camden town we came up with the theme of bringing together the town (Leicester Sq) and the country (Camden). We chose 'tolie de joie', a common decorative method found on French country-style fabrics to visualise the idea and modernised it to include the different aspects of MTV Studios and the various facilities.
- Client
- MTV Studios
- Medium
- Stationary, Press, Posters, Packaging, POS, Branding.
- Exposure
- National.
- Illustration
- Christopher Pearson.
